What You Get: Follow Tim as he takes you on his journey of how he scaled Helium. So much comes down to Vision and planning where you want to go and Why. Scaling an SEO company is no different than scaling any other company, you have to start with Why and Vision and then work backwards. He has some great content to share here.
Why It's Important: Roadmaps are important. When someone as successful as Tim talks about their roadmap, it's worth a listen. You will get some amazing takeaways you can use to scale your own business.
Who He Is: Tim Warren is the CEO of Helium SEO, a Cincinnati based data-driven, full service digital marketing agency rooted in Engineering. In 2019, he was recognized and included in the Forty under 40 list.
Michal Suski - Founder of SurferSEO
Leveraging AI Content in SEO to Win Everytime
What You Get: Michal will talk AI content and how it can impact your SEO and ranking. It is a big topic now thanks to GPT3 and other technologies being developed. There are dozens of tools that create AI content. But can it rank in Google? Is there a way to leverage this technique in SEO? He will answer these questions plus more. He won't pitch tools but will pitch a proper approach to AI in SEO in 2021 onwards.
Why It's Important: It is fairly easy to use AI the wrong way. While the others will do it right and scale up their businesses with either PBNs, blogs, guest posts, or anything else.
Who He Is: Michał Suski is an SEO practitioner. He co-founded Surfer and keep on developing the tool for thousands of users from around the globe. He has data at hand, a great team of developers and the ability to test things to make your jobs easier. Aside from being a SEO practitioner and developing Surfer, Michal is known for building DIY contraptions. DIY is something he enjoys the most. He does Backcountry skiing, welding, and carpentry.
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Moon Hussain - Best Speaker 2020
Top Secrets to Beating Your Top 3 Competitors Every Time: On Site SEO + Internal Linking!
What You Get: In this presentation, Moon talks about the most important factors and strategies that she uses to show successful results to increase rankings: clean site structure, on page SEO, & much more! This includes the recent set of Google Updates and recovering from them.
Why It's Important: Clean site structure is everything, yet most SEOs overlook it. Go back to the basics with Moon as she shows how she gets sites unstuck and moving up in the SERPs.
Who She Is: With 13 years of SEO experience under her belt, Moon co-founded an on-site and technical SEO focused agency, Rule Your Rankings, which broke 6 figures within one year due to SEO case studies and packages crafted by her. She has worked and consulted on affiliate sites that are starters all the way upto ~$70k/month. She now also runs the affiliate division of RYR as well as the marketing and branding of RYR (and enjoys it immensely). The RYR SEO Agency & Mastermind is well known for unsticking sites, increasing traffic, and with helping you RULE YOUR RANKINGS!
Daryl Osborne
"Seriously" Dominating Your Local Market
What You Get: In this presentation, Daryl will uncover the "Local Surge" process to take over page one for your local market using a reliable, repeatable process. Attendees also receive a copy of his advanced RSS/DataFeed schema template.
Why It's Important: This process allows you to take over a local market one topic or subtopic at a time, pushing competitors away and raising your client's brand (a.k.a. "Entity") as the dominant choice.
Who He Is: Daryl has been an SEO agency owner since 2009, and along with Jimmy Kelley, they brought Entity SEO concepts and entity-based schema to the market over 3 years ago with their Entity Establishment Basic and Mastermind training. They have mentored hundreds of students and helped hundreds of small to large businesses achieve success online and continue doing so to this day. He's president of Local Business Rockstar working with E-Rock Christopher and co-founder of Entity SEO Mastery & Entity Elevation. Daryl is a foodie and (unaccredited) chef, holds 2 IT certifications.
Clint Butler - Schema Magician
How to use Schema "The Right Way" to get Top Rankings
What You Get: In this presentation Clint will show you how schema and machine learning intersect in SEO. Discover the true value of schema and how to apply it to your site to help machine learning and artificial intelligence understand it better.
Why It's Important: ML and AI as a growing feature in the search engines and their goal to increase the understanding of your website. So they use the content, entities, and LSI to determine the topic. Schema, done right, helps make that process faster.
Who He Is: Clint Butler is an SEO expert. He's been doing SEO since 2009. He owns his own agency, Digitaleer, and is a partner in the SIA & RankGear. After serving just over 21 years as a member of the Military Police Corps, Clint Butler retired a Non-Commissioned Officer of the United States Army. Clint holds a BA in Criminal Justice, a Master's in Internet Marketing, a Master's degree in Business Intelligence and another Master's degree in Public Relations. All degrees aside, Clint believes you're not an SEO expert until someone else says you are, and that only comes after you prove it!
Judy Benedict
Staying OUT of The Nightmare Currently Plaguing Sites With Lawsuits
What You Get: In this presentation, Judy will explain how she writes great semantic code and makes her clients websites WCAG compliant. The result. This ranks them quick and high. Judy will talk about how you can build this into your website and why this strategy should be a part of your SEO process. Judy will also be dropping a bomb that you surely should not miss!
Why It's Important: You may have a solid SEO plan in place. Could it be even better? This one addition to your SEO can make all the difference in how quickly and how high you rank.
Who She Is: Judy Benedict is the founder of Giraffe Web Development & Design, The Hampton-Pinckney Gazette, and a HP Porchfest inaugural committee member. She started her career in the corporate world in commercial real estate finance, switching to high-tech security, then leaving to start Giraffe Web Development and Design in 1999.
Joseph Kahn
10x Your Results With These 10 On-Page Signals Working Together
What You Get: During Joseph's presentation, you will learn all about On-Page SEO harmonic signals that work together to magnify your results x10. He will introduce 5 factors that if used together in the correct rhythm, will skyrocket you to the top. You will learn to harmonize your on-page entities to rank without backlinks. With schema as the bass player, velocity as the drummer, get that perfect harmony that will get you to rank quickly, without fail.
Why It's Important: Tired of waiting on Ranking? - learn the one technique we use to get in Google's ear quickly. Onpage SEO can be hit or miss with results. until you learn the 5 harmonic factors (and how to use them) that Google needs to see on your page. If you want to see the patterns of ranking through Joseph's eyes, this is the presentation for you.
Who He Is: From Award-Winning Pop Band to top ranker for Looney Tunes, Joseph finds himself lost in new search engine ranking tactics and building harmonics in digital teams daily. As the founder of Hum JAM, Joseph takes his newly found SEO skills to create harmonic roadmaps for ranking at the top of Google.
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