Learn SEO from the Brains Behind the SEO strategies of
Myntra
8-week hybrid structured program to learn how to execute SEO strategies and gain a competitive advantage over other marketers in the job market by leveraging Generative AI.
Why learn SEO?
1,000%+ more traffic
Is driven by SEO compared to organic channels
$134 Bn
Expected SEO Services market size by 2026
8000+
SEO jobs in India alone (according to LinkedIn)
This program is for you if you are
SEO Professionals
Digital Marketers
Performance Marketers
Brand Marketers
Copywriters
Entrepreneurs
Digital Marketing Managers
Someone looking to transition to SEO
Here’s what you’ll learn in the program
Week 1
Fundamentals of SEO & Algorithm
Fundamentals of SEO
Busting SEO Myths
How does the algorithm work?
Understanding the working of Google’s algorithm
Decoding recent google updates
How to be one step ahead of the algorithm
Ranking Drop Analysis
Week 2
Mastering Content for SEO
B2C Content Strategies
Topic Clusters
Concept of EEAT (Experience, Expertise, Authoritativeness, and Trustworthiness)
Concept of YMYL (Your Money or Your Life)
Image Optimization
Video Optimization
How to use Featured Snippets
Understanding Web Stories
Masteting Google Discover
Week 3
Mastering Technical SEO
Javascript SEO
Crawl Budget Optimization
Optimization for Mobile
Webspeed optimization
Robots.txt optimization
Pagination best practices
XML Sitemaps optimization
Week 4
Mastering Technical SEO – Part 2
Faceted Navigation
Optimizing for Mobile devices
Mastering Sitemaps
How to Optimise Website with AMP
Optimizing JavaScript Websites
Week 5
Enhancing Link Profile
Links Fundamentals
Internal Linking
Conducting Backlink Analysis
Link Building Techniques
Manual Actions
Week 6
E-Commerce and Local SEO
End-to-End SEO for eCommerce Stores
How to Migrate a Website
Mastering Local SEO
How to Rank a Website in a Specific Location (Hyperlocal)
Week 7
International SEO
Ranking a Website in a Specific Foreign Country
Understanding How SEO is Being Done in International Markets
SEO Goals & Forecasting
Google Penalties
Week 8
Executing Everything
Work on a Real-life SEO Project
Solve problems like a pro
Brainstorm with your cohort members
Become the top 1% SEO Marketer
Future of SEO
Week 9
How to use Generative Ai & ChatGPT for SEO
The Implication of Ai on SEO
Exploring PEO (Prompt Engineering Optimisation)
Meet your Program Director
Kaushal Thakkar
Founder and Managing Director of Infidigit
Hi there! I am Kaushal and I have over 20+ years of experience in helping companies grow with digital marketing and eCommerce.
I Headed SEO at Myntra for 2+ years before founding Infidigit, my company that specializes in providing organic search solutions such as SEO, ASO, and CRO, to help brands grow digitally. My continued association with Myntra resulted in several award-winning SEO campaigns that helped the brand grow organically.
With columns in renowned publications like YourStory and Entrepreneur, my passion for SEO has also helped me establish myself as an influential voice in the field.
After driving growth for several other global brands like ICICI Prudential Life Insurance, FlipKart & Zivame, I now want to empower the next generation of marketers to take their brands to the next level with organic strategies.
💢💢💢💢💢💢💢💢
Product Details: https://tinyurl.com/ysf7zkht
File size: 12.8GB
Payment and delivery:
1. Please provide your EMAIL address in “message:” during checkout.
2. The download link will be emailed to you after payment has been confirmed.
🔥 All files will be delivered through Google Drive.
🔥 Lifetime Access
Kindly PM us if you are looking for other ebooks/ Video Courses.
Enjoy learning!
