Name: [Video Course] Research Mastery by Rob Marsh
SKU: 69d3006efb2b8df7a1853afd
Price: 30.0 MYR
Availability: InStock

Description

Here’s What You Get:

20+ different techniques for finding the ideas and insights you need before you start any project

The “fighter pilot” perception secret that immediately erases what you think you know and gets you inside your prospect’s mind

The “non-obvious” research key that uncovered hundreds of insights and earned enough to buy a world-class, multi-million dollar art collection

The “Building Blocks” lesson—once you understand this, your approach to writing copy will change forever

Why most buyer “personas” and “avatars” are a waste of time and what you need to focus on instead if you want to sell

The critical research insight uncovered by two Harvard professors that increased McDonald’s shake sales by 7x

The “Fab Four” Research Categories—why you should think like George, John, Paul and Ringo when it comes to finding customer insights

The Minimum Viable Research Doc—the lazy researcher’s method for learning just enough to get started (and you can use A.I. to help if you’re lazier than most)

23 brainy questions to answer so you understand any product inside and out

18 additional clever questions that guarantee you know your prospect better than they know themselves

And much more…

Bonus #1: How to Use AirTable to Organize Your Research

This bonus training from my friend, copywriter Ash Chow, shows you how to save and track the different ideas and concepts you uncover as you analyze your research. Don’t just copy and paste into a Google Doc where good ideas get lost. Use this method to organize your research so you’re ready to write from day one.

Bonus #2: Beyond the Research: How to Craft Launch Copy

Once you’ve completed your research, how do you use it to create the copy for a successful campaign? I asked white glove copywriter, Brittany McBean, to share her secrets for creating high-converting launch copy. If you write emails, sales pages, and other copy in support of a product launch, you’ll want to watch this bonus. Workshop originally presented at TCC(N)IRL in 2021.

Bonus #3: 5 Questions to Ask about Your Research

Copywriter Jennifer Havice is the author of the book, Finding the Right Message—probably the best book I’ve ever read on the subject of how to do research. Jen has forgotten more about research than most copywriters will ever know. When she speaks, she’s worth paying attention to. And this bonus workshop will show you what I mean.

I plan to add other bonuses to Research Mastery as time goes on. When you get the course today, you’ll also get all of the bonuses I add in the future so your skills stay up-to-date.

💢💢💢💢💢💢💢💢

Product Details: https://tinyurl.com/y3e4epxj

File size: 1.8GB

Payment and delivery:

1. Please provide your EMAIL address in “message:” during checkout.

2. The download link will be emailed to you after payment has been confirmed.

🔥 All files will be delivered through Google Drive.

🔥 Lifetime Access

Kindly PM us if you are looking for other ebooks/ Video Courses.

Enjoy learning!

[Video Course] Research Mastery by Rob Marsh

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