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[eBook] PEAK: How Great Companies Get Their Mojo from Maslow Revised and Updated by Chip Conley

[eBook] PEAK: How Great Companies Get Their Mojo from Maslow Revised and Updated by Chip Conley

RM10.00
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Description

PEAK is the popular, transformative guide to doing business better, written by a seasoned entrepreneur/CEO who has disrupted his favorite industry not once, but twice. Author Chip Conley, founder and former CEO of one of the world’s largest boutique hotel companies, turned to psychologist Abraham Maslow's Hierarchy of Needs at a time when his company was in dire need. And years later, when the young founders of Airbnb asked him to help turn their start-up home sharing company into a world-class hospitality giant, Conley once again used the principles he’d developed in PEAK. In the decade since this book's first edition, Conley's PEAK strategy has been developed on six continents in organizations in virtually every industry. The author’s foundational premise is that great leaders become amateur psychologists by understanding the unique needs of three key relationships―with employees, customers, and investors―and this message has resonated with every kind of leader and company including some of the world’s best-known, from Apple to Facebook. Avid users of PEAK have found that the principles create greater loyalty and differentiation with their key stakeholders. This new second edition includes in-depth examples of real-world PEAK companies, including the author’s own at Airbnb, and exclusive PEAK leadership practices that will take you―and your company's performance―to new heights.

Whether you're at a startup or a Fortune 500 company, at a for-profit, nonprofit, or governmental organization, this book can help you and your people reach potential you never realized you had.

Understand how Maslow's hierarchy makes for winning business practices
Learn how PEAK drove some of today's top businesses to success
Help employees reach their full potential―and beyond
Transform the customer experience and keep investors happy
The PEAK framework succeeds because it elevates the business from the inside out. These same principles apply in the boardroom, the breakroom, and your living room at home, and have proven to be the foundation of healthy, fulfilled lives. Even if you think you're doing great, you could always be doing better―and PEAK gives you a roadmap to the next level.

Payment and delivery:
1. Please provide your EMAIL address in “message:” during checkout.
2.The soft copy pdf or download link will be emailed to you after payment has been confirmed.

🔥 Only soft copy of ebook will be delivered. No Hard copy.
🔥 All files will be delivered through Google Drive.
🔥 Lifetime Access

Kindly PM us if you are looking for other ebooks.
Have fun! Happy reading.

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