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创业之初,马云用梦想和激情描绘蓝图,成功说服当时年薪百万美元的蔡崇信加入阿里巴巴;资金缺乏时,马云用真诚和信念打动孙正义,获得了高达2000万美元的投资;战略需要时,马云用10分钟说服杨致远,成功收购雅虎中国……
全书囊括马云创业二十多年来,在关键时刻的演讲和演说,这些演说精彩纷呈又高妙智慧,看似简单朴素却又暗含深意,跟随阿里巴巴走过一个个生死存亡的关头。
本书条分缕析马云超级口才和说话之道,逐一解读马云演讲精华,读完这本书,您将领悟马云演讲的核心智慧,逐步获得马云一样的成功。
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