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[eBook] 创新的国度:瑞士制造的成功基因 by 詹姆斯·布雷丁

[eBook] 创新的国度:瑞士制造的成功基因 by 詹姆斯·布雷丁

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Description

这是一本对瑞士14个行业从中世纪到现在的发展轨迹进行深入思考和探寻的著作。本书很好地帮助我们了解瑞士及其企业何以取得如此大的成功,瑞士的几大行业经历了怎样的发展,谁是当今瑞士企业界的龙头,为中国的行业和企业发展提供很好的成功经验。瑞士在过去几个世纪里持续取得的成功和繁荣是一个奇迹、一个神话。这个多山的小国家在许多行业都有着重大的国际影响力,在全球商品交易中掌握着远远超过其国家版图大小的份额比例,还有着能够带来500亿瑞士法郎(约合540亿美元)收入的财富管理部门。其思想开放的人民在政府面前有着强大的话语权,他们享受着高水平的生活。经济历史学家R·詹姆斯·布雷丁试图通过本书来说明瑞士获得如此巨大成功的原因。



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